Scope of Presentation

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Table of Contents

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Scope of Presentation

Acknowledgments

WWW Ecologies

Things to Think About

Balancing Issues and Players

Balancing Benefits

GVU’s WWW User Surveys

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Information Passed with Each Request

Additional Information Available to Server

Basic Usage Monitoring

Limitations of Basic Usage Monitoring

Cookies

A Typical Web Transaction

Usage Monitoring with Cookies

Issues Surrounding Cookies

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Usage Monitoring Software

Methods of Getting Demographics from Users

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Across Site Collection of Data

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Tons of Open Issues

Open Issues (Cont’d.)

Balancing Benefits

Questions and Comments

Author: Jim Pitkow